
Whether focused on business or personal matters our everyday emails have become an important communication tool. We are continually using email to maintain contact with clients, suppliers, collaborators, friends, family, etc. We appreciate its efficiency and ease of use, but we also need to consider whether emails sent are conveying your business message consistent with marketing and PR policies. Contenium Email Branding offers you an email branding service which permits management or marketing and PR teams to add marketing content to your everyday emails according to predefined but flexible rules. Applying account brand guidelines, brand assets, products, services, web links, segmentation of senders and recipients increases brand and product/service awareness, generating many measurable benefits. The rich amount of information obtained by tracking performance activity by recipients, web sites or banners is an invaluable analytic tool for market planning. |